Legal
Privacy Policy
Last updated: 2 April 2026
Introduction
Welcome to GoWisely (“we”, “our”, “us”). We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit gowisely.co and use our renting decision-support tools and content.
Information we collect
We may collect information about you in several ways. The information we may collect on the site includes:
Personal data: Personally identifiable information that you voluntarily provide when you contact us or interact with us through any contact or feedback channel we make available (for example your name or email address, if you choose to provide them).
Derivative data: Information our servers and analytics tools automatically collect when you access the site, such as your IP address, browser type, operating system, access times, general location signals (such as region), referral source, and pages you view on the site.
Cookies and similar technologies: We may use cookies and similar technologies for analytics and site improvement. Where we use Google Analytics (GA4), it is loaded only if you choose Accept All in our cookie banner (or if you have previously accepted and that choice is stored in your browser). If you choose Reject All, we do not load that analytics script.
Tool and preference data (browser only): Some features store data only in your browser (for example checklist progress or calculator inputs) so the page can work without sending that data to our servers. That data stays on your device unless a feature explicitly says otherwise.
Use of your information
Having accurate information about you permits us to provide a smooth experience and improve the site. Specifically, we may use information collected via the site to:
- Respond to your enquiries when you contact us.
- Operate, maintain, and improve our tools and content.
- Monitor and analyse usage and trends to improve your experience with the site.
- Protect the site from abuse, fraud, and security issues.
- Comply with legal and regulatory obligations.
Disclosure of your information
We do not sell, rent, or trade your personal information to third parties for their own marketing. We may share limited information with service providers that help us run the site (for example hosting, analytics, or security services), under appropriate obligations. Analytics data may be processed by Google when you have accepted analytics cookies, as described above.
Security of your information
We use administrative, technical, and organisational measures to help protect your personal information. While we take reasonable steps to secure information you provide, no security measures are perfect or impenetrable, and no method of transmission over the internet can be guaranteed against interception or misuse.
International transfers
Some service providers (including analytics providers) may process data outside New Zealand. Where that happens, we take reasonable steps consistent with applicable requirements.
Your rights
Subject to applicable law (including New Zealand privacy law where it applies), you may have rights to:
- Access or correct personal information we hold about you.
- Ask questions about how we handle your information.
- Withdraw consent where processing is based on consent (for example by adjusting cookie choices).
- Lodge a complaint with a relevant privacy authority.
Changes to this policy
We may update this Privacy Policy from time to time. We will post the updated version on this page and change the “Last updated” date above.
Contact us
If you have questions or comments about this Privacy Policy, please reach out using any contact or feedback channel we make available on gowisely.co.